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Reed Exhibitions - IDEX

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Reed Exhibitions
: 25 January, 2007  (Company News)
Reed Exhibitions has acquired three exhibitions and signed a long-term agreement with the Abu Dhabi National Exhibitions Company (ADNEC) to organise events from 2007 onwards in the new state-of-the-art halls currently under construction in the capital city of the United Arab Emirates.
Reed Exhibitions will become the owner and organiser of IDEX, of the Environment Exhibition and of the Security Show. It has already announced the launch of Gulf Incentive Business Travel Market (GIBTM), a new meetings industry show to take place in ADNEC's halls in Abu Dhabi in March 2007. The agreement with ADNEC creates a significantly greater presence for Reed Exhibitions in the Emirates, adding to its successful Arabian Travel Market in Dubai which this year celebrated its 13th session. With offices now in Dubai and Abu Dhabi, Reed Exhibitions is creating the capacity to serve the whole region. More events are in planning and will be announced in the near future.

The acquired exhibitions serve industries in which Reed Exhibitions has already achieved global pre-eminence. By pooling its expertise with that of the ADNEC event teams, this will enable the further development of these already successful shows and build a base on which to create a substantially larger exhibitions business serving the expanding markets of the Middle East.

Senior executive Frédéric Theux, who is appointed President of Reed Exhibitions Middle East, will head the new business in the UAE. Commenting on the agreement, Mr Theux stated: 'We recognise that the unprecedented speed of change in the UAE and in the Gulf Region is creating great new potential for the exhibitions business. Our customers around the world have expressed interest in the opportunities afforded in the region. The creation of ultra-modern, expanded facilities at ADNEC meets this rapidly increasing demand from the events industry and will be a catalyst for the growth of Abu Dhabi as a major business meetings destination in the Middle East. We are delighted to join forces with ADNEC, to be one of their 'Foundation Partners' and to play a special role in the ambitious development programmes to set new standards for the exhibition industry in the UAE and the Gulf region.'

His Highness Sheikh Sultan bin Tahnoon Al Nahyan, the Chairman of ADNEC, commented: 'The unprecedented scale of development under way and planned for Abu Dhabi is driving massive demand for exhibitions to serve that activity. ADNEC's new centre is meeting the pressing need to provide room for growth beyond the current offering in the UAE. We are greatly encouraged by Reed Exhibitions entry into Abu Dhabi and their decision to become one of ADNEC's 'Foundation Partners' along with three other leading exhibition companies, who together have signed long-term agreements to organise 30 shows at the new 57,000 m² exhibition centre'


As it commemorates 10 years, Latin America's largest defence technology exhibition innovates by incorporating a civil aviation trade fair

Latin America has proved itself to be an excellent market for the aviation industry, which is growing constantly and rapidly throughout the region. There are more than 170 airlines based in 20 Latin American countries and operating a total of 1,460 aircraft, 920 of which are jetliners. The Brazilian fleet alone accounts for 21% of the total. According to the Association of Latin American Airlines (ALTA), some 76 million passengers flew with its 29 member airlines in 2005. Strong demand for air travel has led these airlines to invest heavily in aircraft, products and related services. Nine airlines in the region report annual sales of US$1 billion or more.

In Brazil, 9,800 aircraft are registered with the Department of Civil Aviation (DAC), including 950 helicopters and 700 executive jets. The private aviation segment comprises more than 4,000 aircraft. According to the Brazilian Association of General Aviation (ABAG), continuous growth of the nation's economy has intensified the use of these aircraft and hence the need for maintenance, repair and overhaul (MRO). More than 1,000 firms operate in this vigorously expanding market as suppliers of goods and services to the general aviation industry.

Aware of this potential, the organisers of LAAD, Latin America Aero & Defence, recognised as the largest and most important event for the armed forces throughout Latin America, have taken care to offer a prompt response to demand from the civil aviation industry on the South American continent by concurrently holding the first Aviation Expo Latin America. Both LAAD 2007 and Aviation Expo take place on April 17-20, 2007, at the RioCentro exhibition centre in the city of Rio de Janeiro, Brazil.

The launch of Aviation Expo Latin America is a perfect match for the business needs of the civil aviation industry in the region. By bringing together leading players in a wide array of segments, such as aircraft and engine manufacturers and systems integrators, among many others, with important buyers from countries throughout Latin America, the event fills a gap in the world calendar of trade shows for civil aviation. At the same time, this new initiative by Reed Exhibitions Brazil will take into account the significant investment that is ongoing across the continent and region by devoting special attention to airport infrastructure, every aspect of which will be covered, from construction and operation to the provision of services of all kinds. Like LAAD, Aviation Expo will be strictly business to business, presenting a clear-cut profile of both regional and industry developments and opportunities.

In addition to the exhibition proper, Aviation Expo 2007 will present the Airline Business Club Latin America. Located within the same area as the exhibition, the Airline Business Club will serve as a base for key airline executives during the four-day event, facilitating business contacts and talks with exhibitors.

Another special feature of Aviation Expo 2007, highlighting its business focus, is that it will be open not to the general public but strictly to executives, aviation industry professionals and aircraft owners. Exhibitors will be able to book special business suites on the perimeter of the exhibition floor for meetings and to host guests and VIPs. This will be a less costly alternative to the regular chalets offered at traditional air shows.

Both Aviation Expo 2007 and LAAD 2007 will present special conferences and seminars offering exhibitors and delegates networking opportunities and information on trends and new opportunities across the industry.

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